Services
" To make life a little better for people less fortunate than you, that's what I think a meaningful life is. One lives not just for oneself but for one's community."
– Justice Ruth Bader Ginsburg
“Transformational philanthropy follows volunteer leadership, not the other way around.”
Peter M. Kellogg
Chairman & CEO
The Kellogg Organization, Inc.
To start a new business—for that is truly what a nonprofit institution is doing when launching a multi-million-dollar campaign—a client’s ultimate success depends on three vital factors: research, structuring, and organization. A properly executed Philanthropic Marketing Study generates good organizational planning and accurate research by test-marketing the client’s fundraising objectives in the highly competitive philanthropic marketplace. The Strategic Campaign Business Plan and Campaign Implementation are based on the results of the philanthropic research.
Six Steps to Fundraising Success
The Kellogg Organization is uniquely qualified to provide integrated solutions to challenges and opportunities faced by nonprofit institutions. Have you done everything you need to do for your fundraising to succeed?
Let us help you build and execute a highly effective and sustainable Development Program.
Evaluation of current fundraising efforts
• Identifying optimal Organizational Structure and Job Functions
• Preparing the Leadership, Staff and Board of Directors for success
Building a Customized Strategic Plan
• Identifying and creating Market Management Strategies to optimize results
• Identifying and prioritizing high-priority transformational donors, prospects, and centers of influence
• Creating appropriate mix of Face-to-Face Development Calls
• Identifying appropriate Philanthropic Investors including Boards of Directors, Benefactors, and Government or Community Leaders
• Creating Benchmarks and Dashboards for activity, pipeline growth, and revenue
Creating Elements Essential to Fundraising Success/Support
• Building a compelling Marketing Case for Giving
• Developing customized Fundraising Presentations
• Identifying and documenting recognition and benefits
Building Process, Research, Structure, and Implementation
• Document Sales Management Process
• Quantify Activities, Pipeline and Revenue Generation
• Reporting elements for management
• Document contact management and information capture standards
• Prospect research required for Cultivation of Donors
Executing and Supporting new Fundraising initiatives
• Developing Relationship Strategies for optimal results
• Creating customized proposals
• Conducting and supporting visits with current and prospective donors
• Creating and executing agreements and contracts
• Creating and executing customized Follow-Up and Stewardship Plans
Expanding Ongoing Fundraising Operations
• Training for Boards, Leadership and Staff
• Process Training
• Sales activities defined and quantified
• Pipeline goals and attainment
• Revenue generation goals and attainment
• Fundraising/Sales Management Training
• Coaching for Success
• Setting appropriate, motivating, and challenging goals
• Activity management
• Reporting
• Fundraising/Sales Skills Training
• Securing the appointment
• Pre-call planning and strategies
• Identification and attainment of advances in cultivation
• Closing the transaction
• 1:1 Fundraising/Sales Call Coaching
• 1:1 Fundraising/Sales Management Coaching
• On-Site Management and Implementation Services